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new shoeboxes for puma

"Puma and Fuseproject, the design firm led by Yves Béhar, have managed to make big improvements to the humble shoebox. The bag tightly wraps an interior cardboard scaffolding--giving it shape and reducing cardboard use by 65%."


  • Kate Daigneault said...

    Duuuuuuuuuude you're going on a blogging frenzy!!! I love it.